Project

Al Nasr Club Brochure


The Story

Al Nasr Club was created in 1945 in Dubai, with little history written, photographed, or video taped. Integrity’s challenge was to write and bring about the club’s history in story and visual telling summoned in a club brochure. The outcome featured here is a result of six month work, whereby, our creative copywriting and design team joined hands with sports reporters who knew about and tracked the club history over time. Old and newer images were dug out from different sources, enhanced, before selected to represent faithfully the club’s journey into the present times.